Friday, December 30, 2022

Opt out of all the data sharing you wouldn't opt in to

Opt out of all the data sharing you wouldn't opt in to.


Welcome

Simple Opt Out is drawing attention to opt-out data sharing and marketing practices that many people aren't aware of (and most people don't want), then making it easier to opt out. For example:

  • Chase may share your "account balances and transaction history … For nonaffiliates to market to you."
  • Crate & Barrel shares "your customer information [name, postal address and email address, and transactions you conduct on our Website or offline] with other select companies."
  • InterContinental Hotels may share "your information with third parties … to extend special offers about their own products and services"

This site makes it easier to opt out of data sharing by 50+ companies (or request a company or see opt-out tips). Enjoy!


Opt-out of data sharing by…

1stdibs23andMeAAAAce HardwareAdobeAllyAmazon.comAmerican ExpressAncestry.comAppleAT&TBank of AmericaBeenVerifiedBiden 2020 CampaignBlick ArtBoseCapitalOne 360Carlton FarmsCarnival CruisesCB2CenturyLinkChaseChoice HotelsChowNowComcast XfinityThe Company StoreCondé NastCostcoCoreLogicCrate & BarrelDisqusEdisonFacebookFordFrontier CommunicationsGardener's SupplyGoogleGuitar CenterHanesHBOHearstHome DepotHonda MotorsHooverHuluHyundai MotorsInfoTracerInstant CheckmateInterContinental HotelsKrogerKustomerLendingClubLexis-NexisLGLinkedInLittle LeagueLiveRampMarriott HotelsMastercardMeredith/Time Inc.MetLifeMicrosoftMindBodyOnlineNational GeographicNature ConservancyNetflixNRSNYTimesOffice Depot OfficeMaxOmaha SteaksOptOutPrescreen.comOracle Data CloudPayPalPeekYouPeople Search NowPictureFrames.comPinterestRedditRetail EquationRiskifiedRocklerRokuRoomba (iRobot)SamsungSaatchi ArtSeattle Art MuseumSeattle TimesSlashdot MediaSouthwest AirlinesSpokeoSprintStaplesTaunton PressT-MobileTransUnionTruePeopleSearchTrump 2020 CampaignTuft & NeedleTwitterUnited AirlinesUS Postal ServiceVerizonVisaVizioVoxWalmartWells FargoWhitepages.comWhole FoodsWiliams-SonomaWoodcraftYahoo/OathYelpYouTubeZeta Global


1stdibs

What? Opt-out Details
User activity with sellers Opt-out Policy: "1stdibs may share your search terms, or items you have viewed, saved, or purchased with that seller"

23andMe

AAA

What? Opt-out Details
Shares/sells members' info with third parties Call 888-243-9815 Policy (varies by state)

Ace Hardware

What? Opt-out Details
Shares/sells customer info & transactions with third parties Opt-out Policy: "We may make your personal information, together with information regarding your preferences, activity, purchases, and demographics, available to affiliates for purposes of conducting marketing activities on behalf of Ace, the affiliates, and/or or any other service providers."

Adobe

Ally

Includes: GMAC Mortgage

What? Opt-out Details
Shares/sells customer info with third parties Opt out Policy: "we may also share information collected about you with companies … to offer you financial products and services"; "We may share information about you with … nonaffiliates for analysis, market research and marketing purposes"

Amazon.com

American Express

What? Opt-out Details
Shares/sells cardholder info with third parties Opt-out Policy: "We may share Personal Information … with financial institutions or Co-brand Partners with whom we jointly offer or develop products and services"

Ancestry.com

Apple

What? Opt-out Details
Interest- and location-based ads (iOS, macOS, TV) Opt-out
iOS prompt for app tracking Settings → Privacy → Tracking → disable "Allow Apps to Request to Track" More information. Disabling the option is equivalent to answering "No" without being prompted.

AT&T

Bank of America

BeenVerified

Biden 2020 Campaign

What? Opt-out Details
Shares/sells donor info with third parties Email privacy@joebiden.com Policy: "We may share information about you … With candidates, organizations, campaigns, groups or causes that we believe have similar political viewpoints, principles or objectives or share similar goals"

Blick Art

What? Opt-out Details
Shares/sells customer info with third parties Opt-out or email privacy@dickblick.com Policy: "we may rent, exchange, or otherwise share names and mailing addresses with companies offering products or services that we think may be of interest to you"

Bose

What? Opt-out Details
Collects unnecessary personal usage data In Bose Connect Application, "Privacy Policy & Settings" screen Policy

BizJournals.com

What? Opt-out Details
Shares/sells subscriber info with third parties Email PrivacyPolicyCoordinator@bizjournals.com Policy: "we rent, sell, share, and transfer Personal Information to [a giant list that is effectively anyone who will buy it]"

CapitalOne 360

What? Opt-out Details
Shares/sells customer info & transactions with third parties Call 888-817-2970 How your data is shared

Carlton Farms

What? Opt-out Details
Shares/sells customer info with third parties Email info@carltonfarms.com Policy: "we may share personally identifiable information with unaffiliated third parties … [which] provide goods or services that we believe may be of interest to you"

Carnival Cruises

What? Opt-out Details
Shares/sells customer info with third parties Email dpo@carnival.com (or call 1-888-CARNIVAL), or delete personal data Policy: "We may share information … With select third parties, so that they can provide you with information and marketing messages"

CB2

What? Opt-out Details
Shares/sells customer info & purchase history with third parties Opt-out Policy: "We share your customer information with other select companies whose products and services you may find useful. This information includes your name, postal address and email address, as well as a record of any transactions you conduct on our Website or offline"
Postal ads Opt-out

Also see Crate & Barrel.

Chase

What? Opt-out Details
Shares/sells customer info & transactions with third parties Opt-out or call 1–888–868–8618 How your data is shared: "we collect and share … account balances and transaction history … For nonaffiliates to market to you"

Choice Hotels

What? Opt-out Details
Shares/sells guest info with third parties Opt-out or email privacy@choicehotels.com Policy: "Choice may partner with other companies to provide co-sponsored or co-branded promotions, sweepstakes, contests, products and services and may share your information with these companies."

ChowNow

What? Opt-out Details
Shares/sells customer info with third parties Opt-out or email privacy@chownow.com Policy: "We may from time to time share Contact Information and/or Other Information with other companies who may provide you information about the products and services they offer"

Comcast Xfinity

The Company Store

What? Opt-out Details
Shares customer info with third parties Opt-out Policy: "we may share information with joint marketing partners"

Condé Nast

Magazines: Allure, Architectural Digest, Ars Technica, Backchannel, Bon Appétit, Brides, Condé Nast Traveler, Epicurious, Glamour, Golf Digest, GQ, Pitchfork, Self, Teen Vogue, The New Yorker, Vanity Fair, Vogue, W, Wired, and others.

What? Opt-out Details
Shares/sells subscriber info with third parties Email privacy_administration@condenast.com Policy. "we rent, sell, share, and transfer Personal Information to" list buyers, advertising clients, "data coops," consumer data suppliers - basically, to everyone and anyone who will pay for it

Costco

What? Opt-out Details
Shares/sells members' info with third parties Opt-out or use costco.com support chat, 1-800-774-2678, or checkbox on renewal form Policy: "We may share information about you with companies that offer their products and services for our and their marketing purposes"

CoreLogic

What? Opt-out Details
Teletrack pre-approved offers Call 1-877-309-5226 or Opt-out Instructions. Phone opt-out lasts 5 years; postal mail opt-out is permanent.

Crate & Barrel

What? Opt-out Details
Shares/sells customer info & purchase history with third parties Opt-out Policy: "We share your customer information with other select companies whose products and services you may find useful. This information includes your name, postal address and email address, as well as a record of any transactions you conduct on our Websites or offline"
Postal ads Opt-out

Also see CB2.

What? Opt-out Details
Shares/sells user info with third parties Account settings or email privacy@disqus.com Policy: "we share certain categories of personal data with third parties for their direct marketing purposes"

Also see Zeta Global.

Edison

What? Opt-out Details
Shares de-identified data for competitive research In email app settings, "Manage Privacy" page Policy

Facebook

Includes: Instagram

Ford

Includes: Lincoln

What? Opt-out Details
Shares/sells owner info and car/driving data with third parties Opt-out and in FordPass or Lincoln Way apps Policy: "We share information with partners with which we offer co-branded service or engage in joint marketing activities." "

Frontier Communications

Galls

What? Opt-out Details
Shares/sells customer info with third parties Email help-desk@galls.com or call 1-866-673-7643 Policy: "personally identifiable information you submit to us is generally used to … providing you promotional information for special offers or our products or for those of our parent company, subsidiaries, or other affiliated companies"

Gardener's Supply

What? Opt-out Details
Shares/sells customer info with third parties Opt-out Policy. "Gardener’s Supply may exchange, rent or sell certain personal information with third parties"

Google

Includes visitors who are not logged in to a Google account.

What? Opt-out Details
Search history & ad personalization Opt-out If you browse Google without logging in, do this while not logged in.
Most services Opt-out Includes Gmail, Google Apps, & location data. Policy: Choices.
Interest- and location-based ads (Android) Opt-out

Also see YouTube.

Guitar Center

Includes: MusiciansFriend.com

What? Opt-out Details
Shares/sells customer postal addresses with third parties Call 866-498-7882 (Guitar Center) or 1-800-449-9128 (Musician's Friend) Policy: "may occasionally share its postal mailing list … with other organizations"

Hanes

What? Opt-out Details
Shares/sells customer info with third parties Email consumer.privacy@hanes.com Policy: "Sending catalogs, printed materials, offers and other announcements to postal addresses and allowing our affiliates and other reputable third-party marketers to do the same"

HBO

What? Opt-out Details
Shares/sells customer info with third parties Email WMPrivacy@warnermediagroup.com with name, email/username, and postal address Policy: "We may also share Information with business partners and third parties … that may want to market products or services to you"

Hearst

Magazines: Car and Driver, Cosmopolitan, Country Living, Dr. Oz, Elle, Esquire, Food Network Magazine, Good Housekeeping, Harper's Bazaar, HGTV Magazine, House Beautiful, Marie Claire, O, The Oprah Magazine, Popular Mechanics, Redbook, Road & Track, Seventeen, Town&Country, Veranda, Prevention, Men's Health, Woman's Day, Women's Health, and others.

What? Opt-out Details
Shares/sells subscriber info with third parties Opt-out via postal mail only Includes this distinctly terrible opt-out process: "We may provide your contact information to third parties for their own marketing purposes. To request that third parties do not use your postal mailing contact information for their own marketing purposes (if we have your postal address), you may notify us in writing at [postal address]…"
Shares/sells digital user info with third parties Opt-out (form 2) Policy

Home Depot

What? Opt-out Details
Shares/sells customer info & purchase history with third parties Opt-out Policy: "We share information with [financial product] third parties so that they can provide you with tailored information about products and services and special offers" and "we may share information with joint marketing partners"

Honda Motors

What? Opt-out Details
Shares/sells owner info and car/driving data with third parties Opt-out or call 1-800-999-1009, as well as in in-car interface Policy: "We may share or sell limited elements of your Personal Information with other companies who do not provide services to us (“Third Parties”)." Vehicle data policy: "We share Covered Information with third parties who provide goods or services that may benefit vehicle owners, including insurance companies, Honda/Acura dealerships, and consumer goods or services companies, such as satellite radio providers and connected vehicle data services and analytics platforms"

Hoover

What? Opt-out Details
Opt-out Policy: "we will continue to share your information among our business units, our affiliates and unaffiliated third parties"

Hulu

Hyundai Motors

What? Opt-out Details
Shares/sells owner info and car/driving data with third parties Opt-out Policy: "We may share certain Covered Information with dealers so that they and we may better respond to your requests, send your relevant and personalized offers and information"

InfoTracer

What? Opt-out Details
Reverse lookup entry Opt-out

Instant Checkmate

What? Opt-out Details
Reverse lookup entry Opt-out

InterContinental Hotels

Includes: Crowne Plaza, Holiday Inn, Kimpton, others

What? Opt-out Details
Shares/sells guest info with third parties In Rewards Club portal, form, or email privacyoffice@ihg.com Policy: "We may also share your information with third parties … to extend special offers about their own products and services"

Kroger

Includes: Fred Meyer, Harris Teeter, QFC, Ralphs, others

What? Opt-out Details
Shares/sells customer info & purchase history with third parties Email KrogerPrivacyOffice@Kroger.com or call 1-800-576-4377 Policy: "We may share your information to develop and provide special services or offers that may interest you."

Kustomer

What? Opt-out Details
Aggregates information from retailers about customers To obtain or request deletion of your data, email privacy@kustomer.com Policy

Related: How retailers score customers

LendingClub

What? Opt-out Details
Shares/sells customer info with third parties Email privacy@lendingclub.com or call 1-888-596-3157 Policy. Includes SSN, income, account balances, transaction history, credit scores, and employment information

Lexis-Nexis

LG

More information: LG Will Take The 'Smart' Out Of Your Smart TV If You Don't Agree To Share…, How to Turn Off Smart TV Snooping Features, and How to Stop Your Smart TV From Tracking What You Watch.

LinkedIn

Also see Microsoft.

Little League

What? Opt-out Details
Shares participant info with third parties Email Privacy@LittleLeague.org Policy: "We may share personal information with … organizations that sponsor or associate with Little League to offer information, coupons, special discounts, contests, games, promotions, and special events"

LiveRamp

What? Opt-out Details
Aggregates personal information from many merchants Opt-out Policy: "LiveRamp enables advertisers to display relevant ads to specific individuals through websites, mobile apps, email, and addressable TVs"

Macy's

Includes: Bloomingdale's

What? Opt-out Details
Shares/sells customer info & purchase history with third parties Call 1-888-529-2254 Policy: "We may share your information … With Third Parties for Marketing Purposes. This may include third parties whose products or services we believe you may be interested. These third parties may also share your information with others."

Marriott Hotels

Includes: Courtyard, Fairfield Inn, Le Meridien, Renaissance, Residence Inn, Ritz-Carlton, Sheraton, SpringHill Suites, St. Regis, W Hotels, Westin, others

What? Opt-out Details
Shares/sells guest info to third parties Opt-out; California residents) Policy: "We disclose Personal Data and Other Data with select Strategic Business Partners who provide goods, services and offers … that we believe will be of interest to you."

Mastercard

What? Opt-out Details
Aggregated consumer spending reports Opt-out Policy

Meredith/Time Inc.

Magazines: Allrecipes, American Baby, American Patchwork, Better Homes and Gardens, Country Life, Diabetic Living, EatingWell, Entertainment Weekly, Every Day with Rachael Ray, Family Circle, FamilyFun, Fitness, Food & Wine, InStyle, Living the Country Life, Midwest Living, Money, Parents, People, Practical Boat Owner, Real Simple, Shape, Siempre Mujer, Southern Living, Sports Illustrated, Successful Farming, and others.

What? Opt-out Details
Shares/sells subscriber info with third parties Complete both opt-out and opt-out Policy: "Some of our Brands share your personal information with third parties who we allow to use that information for their own commercial purposes."

MetLife

Microsoft

Includes visitors who are not logged in to a Microsoft account.

What? Opt-out Details
Ads, browsing data, and services Opt-out Sites covers Xbox, Skype, Office, Bing. For logged-out users, go here. Policy.

MindBodyOnline

What? Opt-out Details
Shares user data with third parties Email privacy@mindbodyonline.com Policy: "We may disclose your Personal Information … To third parties to permit them (or their own customers) to send you marketing communications, consistent with your choices. "

National Geographic

What? Opt-out Details
Shares/sells user data with third parties (NGP) Opt-out Policy: "National Geographic Partners will disclose your personal information … with our business partners, such as travel operators."
Shares/sells user data with third parties (NGS) Email dataprivacy@ngs.org Policy: "Your information may be shared with selected third parties so that they may send you promotional materials about goods and services that they offer."

Nature Conservancy

What? Opt-out Details
Shares/sells donor data with third parties Email member@tnc.org or call 1-800-628-6860 Policy: "for the purpose of renting or exchanging with unaffiliated third party organizations for their own uses"

Netflix

NRS

What? Opt-out Details
Shares/sells customer info with third parties Email service@nrs.com or call 1-877-677-4327 Policy: "From time to time NRS may share your name with other high-quality companies"

NYTimes

What? Opt-out Details
Shares/sells print subscriber info with third parties Email privacy@nytimes.com with account and phone number Policy: "If you’re a U.S. print subscriber, we may share your name and mailing address (among other information) with other reputable companies…".

Office Depot OfficeMax

What? Opt-out Details
Shares/sells customer info & purchase history with third parties Email mailoptout@officedepot.com Policy: "We share information [can include purchase history, name, contact information, and more] with our business and marketing partners."

Omaha Steaks

What? Opt-out Details
Shares/sells customer info with third parties Opt-out Policy: "we may share personally identifiable information with unaffiliated third parties … [which] provide goods or services that we believe may be of interest to you"

OptOutPrescreen.com

Unsolicited credit offers from: Equifax, Experian, Innovis, TransUnion

What? Opt-out Details
Unsolicited credit offers Opt-out Industry organization. 5 year or permanent opt-out.

Oracle Data Cloud

What? Opt-out Details
Aggregates personal information from for ad targeting Opt-out Policy. "Offline information about you is obtained by Oracle from its offline partners such as brick-and-mortar retail stores, grocery stores and their associated loyalty card programs, payment card brands, catalog orders and consumer survey programs, and third parties who may not have a relationship with you and collect offline information from their offline partners." (previously BlueKai, Moat, Datalogix, and AddThis)

PayPal

What? Opt-out Details
Data sharing with third parties Cannot opt out Policy (in "Consumer Privacy Notice"): Data is shared "For joint marketing with other financial companies" and/or "For our affiliates’ everyday business purposes"

PeekYou

What? Opt-out Details
Reverse lookup entry Opt-out

People Search Now

What? Opt-out Details
Reverse lookup entry Opt-out

PictureFrames.com

What? Opt-out Details
Shares/sells customer info & purchase history with third parties Call 1-800-332-8884 Policy: Your information, including "information about your order(s)," "may also be shared with other marketers to bring you offers of interest"

Pinterest

What? Opt-out Details
Personalization Opt-out Based on purchases and cross-site requests (part of Profile). Policy:

Prosper

What? Opt-out Details
Shares/sells customer info with third parties Account settings → “Communication Preferences" → disable "Optional Information Sharing" or email privacy@prosper.com Policy ("Federal Privacy Notice"). Includes SSN, income, account balances, transaction history, credit scores, and employment information

Reddit

Retail Equation

Related: How retailers score customers

Riskified

What? Opt-out Details
Aggregates customer information from retailers To obtain or request deletion of your data, email support@riskified.com Policy

Related: How retailers score customers

Rockler

What? Opt-out Details
Shares/sells customer info with third parties Email orders@rockler.com with your postal address Policy: "Occasionally, we make a portion of our mailing list available to respectable organizations that may interest our customers"

Roku

What? Opt-out Details
Analysis of what you're watching, ad targeting based on what you watched, and sharing de-identified viewing history Opt-out in device (Settings > Privacy menu) Policy

More information: How to Turn Off Smart TV Snooping Features and How to Stop Your Smart TV From Tracking What You Watch.

Roomba (iRobot)

What? Opt-out Details
Shares/sells customer info with third parties None; don't buy the product Policy: "We may share your personal information… with selected third parties who we think may offer you products or services you may enjoy"
  • "You may contact us at global.irobot.com to request your personal information be deleted from our systems", but no ongoing opt-out is available.

Samsung

What? Opt-out Details
TV: Analysis of what you're watching, ad targeting based on what you watched, and sharing de-identified viewing history Menu > Support > Terms & Policy or Menu > Smart Hub > Terms & Policy, and submit California Do Not Sell, access, and deletion requests Policy (excerpted below)
Phones & TVs: Activity tracking & ad personalization See Policy Policy
  • Televisions: "the IBA Service will collect information about your TV viewing history (including information about the networks, channels, websites visited and programs viewed on your Samsung Smart TV and the amount of time spent viewing them) and Samsung Smart TV usage information (such as how long and often you use the apps on your Smart TV). We may use automatic content recognition (ACR) and other technologies to capture your TV viewing history. We also may obtain other behavioral and demographic data from trusted third-party data sources." "We may share your personal information with … business partners" - Policy (which contains multiple policies concatenated into one page - scroll to "Smart TV Supplement").
  • "You may, at any time, disable the Customization Service via the "Customization Service" option in the Settings menu of your Samsung Account" (or app/device), as well as account.samsung.com
  • Basically, read every setting or menu choice on any Samsung device you own. Policy is distinctly less customer-friendly than its peer companies. If it can be retained and shared, it probably is.

More information: How to Turn Off Smart TV Snooping Features and How to Stop Your Smart TV From Tracking What You Watch.

Saatchi Art

What? Opt-out Details
Shares/sells customer info & purchase history with third parties Email legal@leafgroup.com Policy: "we may disclose… name, mailing address [and purchase history] to marketing companies for trade or rental purposes"

Seattle Art Museum

What? Opt-out Details
Shares/trades customer info with third parties Email membership@seattleartmuseum.org Policy: "we occasionally trade our membership mailing list with sister arts organizations"

Seattle Times

What? Opt-out Details
Shares/sells customer info with third parties Email webmaster@seattletimes.com Policy: "We may share your Personal Information with our business partners or co-marketers … [or] third parties that provide products and services that we think you may be interested in."

Sift

What? Opt-out Details
Aggregates information from retailers about customers To obtain or request deletion of your data, email privacy@sift.com Policy

Related: How retailers score customers

Includes: SourceForge

What? Opt-out Details
Shares/sells user info with third parties Opt-out Policy: "We may also share your Personal Information with our advertisers, vendors, and customers, including data profiling companies, business-to-business lead buyers, and data aggregation companies"

Southwest Airlines

What? Opt-out Details
Shares/sells passenger information with third parties Opt-out Policy: "We may also share information about you … With our business partners, affiliates and other third parties for purposes of sending their own marketing."

Spokeo

What? Opt-out Details
Reverse lookup entry Opt-out

Sprint

What? Opt-out Details
Targeted ads and de-identified usage data for reports Opt-out and in phone settings Policy: "We use your personal data [including Web browsing history] to … Advertise and market products and services from T‑Mobile and other companies to you, including through targeted advertising." Advertising addendum.

Also see T-Mobile.

Staples

What? Opt-out Details
Shares/sells customer info with third parties Opt-out Policy: "We may share your Personal Information with other parties … To notify you of offers for products or services that may be of interest to you."

Taunton Press

Magazines: Fine Woodworking, Fine Homebuilding, and others.

What? Opt-out Details
Shares/sells subscriber info with third parties Email privacy@taunton.com with account number, mailing address, phone Policy: "We may also rent your name, mailing address, and other information to reputable companies that provide marketing offers through direct mail"

T-Mobile

What? Opt-out Details
Marketing preferences Opt-out Policy: Choices
Targeted ads and de-identified usage data for reports Opt-out and in phone settings Policy: "We use your personal data [including Web browsing history] to … Advertise and market products and services from T‑Mobile and other companies to you, including through targeted advertising." Advertising addendum.

TransUnion

Also see OptOutPrescreen.com.

TruePeopleSearch

Trump 2020 Campaign

What? Opt-out Details
Shares/sells donor info with third parties Email privacy@donaldtrump.com Policy: "we may use information we collect for … sale or exchange of Service user information and related data to a broker, political committee, or other non-profit or for-profit entity"

Tuft & Needle

What? Opt-out Details
Shares/sells customer info with third parties Call 1-800-216-6747 Policy: "We may share or disclose your Personal Information … With our affiliated and unaffiliated service providers who are offering products or services that we believe may be of interest to you"

United Airlines

What? Opt-out Details
Shares/sells passenger information with third parties Not provided (requested 2020-01-17) Policy: "may also share your information with third parties for marketing purposes including but not limited to the third party’s own marketing or promotional purposes or other companies’ marketing purposes"

US Postal Service

What? Opt-out Details
Sells change-of-address requests to third paries Can't opt-out. Request "Temporary" (6 month) forwarding to prevent disclosure Policy: Information is sold "to individuals or companies already in possession of your name and old mailing address, as an address correction service" and "to licensed service providers of the USPS to perform mailing list correction service of lists containing your name and old address."

Related: How can this be?

Verizon

What? Opt-out Details
Phone data ("CPNI") sharing Wireless: Opt-out; wired and business: Call 1-866-483-9700 Policy: "We may use and share your CPNI among our affiliates and agents to offer you services that are different from the services you currently purchase from us"
Data sharing for personalizing TV, mobile, and Internet ads Opt-out (scroll through entire section) Policy; also see Dashboard
Credit data for marketing Call 1-844-366-2879 Policy: "Wireline customers can limit the sharing of credit information within Verizon for the marketing of new products and services"

Visa

What? Opt-out Details
Aggregated consumer spending reports Opt-out Policy: "in some countries, Visa uses Card Transaction Data to generate data products that companies use to improve their marketing programs and identify interested consumers"

Vizio

More information: What Vizio was doing behind the TV screen, How to Turn Off Smart TV Snooping Features, and How to Stop Your Smart TV From Tracking What You Watch.

Vox

What? Opt-out Details
Shares/sells user info with third parties Opt-out Policy: "we may also share your information (including Personal Data) with third parties for their own direct marketing purposes"

Walmart

Includes: Hayneedle, Jet.com, Moosejaw, Sam's Club

What? Opt-out Details
Shares/sells customer info with co-branding partners Opt-out Policy: "We may share your personal information with companies that offer co-branded products or services"

Wells Fargo

What? Opt-out Details
Shares customer info & transactions with affiliates Opt-out (Security & Support → Change Privacy Preferences) or call 1-888-528-8460 Policy

Whitepages.com

What? Opt-out Details
Reverse lookup entry Opt-out Follow both "Removing the listing via our opt-out service" and "How to Remove your Premium Listing."

Whole Foods

What? Opt-out Details
Shares/sells customer purchase history with third parties Email privacyandterms@wholefoods.com Policy: "we may share Personal Information/Personal Data about you … With our business partners, affiliates and other third parties for purposes of sending their own marketing."

Williams-Sonoma

Includes Pottery Barn, West Elm, Rejuvenation

What? Opt-out Details
Shares/sells customer info with third parties Email customerservice@williams-sonoma.com with name, postal address, email Policy: "we might rent, exchange, share and/or cross-reference information, including contact information about you"

Woodcraft

What? Opt-out Details
Shares/sells customer info with third parties Email custserv@woodcraft.com Policy: "We occasionally make our customer list (postal mailing list only) available to carefully screened companies whose products may interest you"

Yahoo/Oath

Also see Verizon.

Yelp

What? Opt-out Details
Shares first name and individual site activity with businesses Opt-out Policy: "We may share information from or about you (such as [city, age, and gender, businesses you bookmark or call, or if you visit a business’s URL] … with businesses on Yelp." By default, shares first name and last initial with businesses.

YouTube

Includes visitors who are not logged in to a YouTube account.

What? Opt-out Details
Watch history & search history Opt-out Turn on "Pause Watch History," clear existing history, and repeat for "Pause Search History." If you browse YouTube without logging in, do this while not logged in.

Also see Google.

Zeta Global

What? Opt-out Details
"Zeta Data Cloud" data broker Opt-out (or call 1-800-515-3793) Policy

Suggestions

Your other relationships

Think about your other…

  • Internet-connected devices: if your TV, thermostat, toothbrush, speakers, or other household device has an Internet connection (even through Bluetooth), it probably sends some data to someone else.
  • Magazine subscriptions: about half of magazines sell at least print subscriber data.
  • Print catalogs/postal ads. When you receive a catalog or flyer, take a picture of the mailing label and email it to the company's support address with a request to be removed from all mailings. If you haven't ordered from the company, ask how they obtained your address.
  • Financial services: Banks and anyone involved with your money or extending credit probably shares some data.

How to find opt-out choices quickly

For companies not listed here:

  1. Navigate to a company's privacy policy by searching the Web for companyname privacy policy. Example: at&t privacy policy
  2. Once viewing the privacy policy, skim it for a section called "Your Choices."
  3. If you don't see a "Your Choices" link, use your browser to find within the page (Control-F/Command-F). Find for each of these 3 words: "opt" (such as "opt-out" and "optout"), "shar" (such as "sharing" and "shared"), and "disclos" (such as "disclose" and "disclosure").

Ready-made opt-out request

If you need to email a vendor, here's a request which can be copy-and-pasted:

Hello,

Please remove me from all mailing lists (electronic, postal, and otherwise). Please opt me out of all data sharing.

Please ensure I'm not contacted again except regarding an action that I initiated (such as by placing an order or opening a support ticket), and that no information about me or my use of your services is disclosed except as may be required to deliver the service.

Please reply when this is complete.

Finally, please pass this on to the company's management team or your supervisor: I expect and deserve opt-in, self-service choices about how my data is used and how I'm marketed to. I shouldn't need to opt-out, let alone by sending an email like this. I'm disappointed that the company chose to violate my privacy rather than ensuring it has my informed consent. Because the company puts its own preferences above my own (and even above simple transparency), I can't trust it. I'll be much less likely to make a future purchase. Please move to opt-in, user-facing privacy and marketing choices.

Install uBlock Origin

Install uBlock Origin for your browser. It's free, not-for-profit, and open source, and using it probably blocks as many privacy concerns as opting out of everything above.

Changes

Additions and updates

To submit an opt-out policy for a new company, correction about an existing company, or suggest a feature, please tweet to @simpleoptout, or create a GitHub issue (or send a pull request).

This site is generally concerned with practices that:

  • require opting out, not opting in, and
  • do not inherently disclose a way to opt-out (for example, emails generally contain unsubscribe links), and
  • are not addressed by industry-wide opt-out like DMAchoice (for direct mail), NAI and DAA (for ad targeting)
  • probably affect at least 1,000 people


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