SymmetricalDataSecurity: Sriracha sauce hits $150M+/Y with no sales team, no trademark and $0 in ad spend

Sunday, June 27, 2021

Sriracha sauce hits $150M+/Y with no sales team, no trademark and $0 in ad spend

Huy Fong's Sriracha hit revenue of $150m+ a year...with no sales team, no trademark and $0 in ad spend.

Its creator is Vietnamese-American David Tran, making the sauce's success a tale of immigrant hustle and a product that literally sells itself.

Here's the story🧵 pic.twitter.com/siEoK6UeLs
— Trung Phan 🇨🇦 (@TrungTPhan) June 27, 2021

from Hacker News https://twitter.com/TrungTPhan/status/1409185044501987340

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